8 Steps to Create a Great Marketing Plan for Your Event

8 Steps to Create a Great Marketing Plan for Your Event

by Michael Brenner on Sep 16, 2019 in Event Marketing

Event planning is hard work, but that doesn’t mean you can kick back and relax once you’ve booked your venue and organized your guest speakers. Unless you’re planning a unique event in a very popular industry, your event is not going to market itself. You need a great event marketing plan to get the word […]

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Event Marketing Strategy and Timelines for Busy Event Managers

Event Marketing Strategy and Timelines for Busy Event Managers

by Michael Brenner on Aug 20, 2019 in Event Marketing

Let’s say you’ve planned an amazing event. It’s going to be absolutely incredible and it’s the first of its kind – there’s nothing else out there like the event you’re planning. You know it’s going to be a fantastic experience, but nobody else does – yet. This is where event marketing comes in. When you’re planning a […]

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7 Types of Content That’ll Make Your Event Marketing Even Better

7 Types of Content That’ll Make Your Event Marketing Even Better

by Michael Brenner on Aug 6, 2019 in Event Marketing

While digital marketing is becoming increasingly important, there’s no doubt that live events still offer some of the best engagement and conversion opportunities you could hope for. However, you need proper planning, management, and effective event marketing to maximize your ROI. Over 40% of event creators said they planned to spend more on marketing in 2018 than […]

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10 Simple Steps to Create a Great Event Marketing Plan

10 Simple Steps to Create a Great Event Marketing Plan

by Michael Brenner on Jul 22, 2019 in Event Marketing

We’ll admit—it’s a challenge to put together an event. But, if you break down the process into simple steps, you can have an event marketing plan that will not only ease your own worries but will rock the socks off your attendees. Quick Takeaways: Use your website as your online home base, augmenting it with […]

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How to Save Money on Your Next Marketing Event

How to Save Money on Your Next Marketing Event

by Michael Brenner on Jul 16, 2019 in Event Marketing

Running a marketing event can be a highly effective way to promote your brand, engage with your customers, and generate new leads. Event marketing can offer an impressive ROI, but only if you don’t overspend on the event itself. You don’t need a huge budget to run a successful event. If you’re looking for ideas […]

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10 Motivational Speakers That Will Rock Your Next Event

10 Motivational Speakers That Will Rock Your Next Event

by Michael Brenner on Jul 4, 2019 in Event Marketing

I go to a lot of top conferences.  And there are always smart marketing and leadership speakers that can talk tactics or strategy. But it’s a different skill set to truly motivate people to become better versions of themselves. I call this strategy in my own keynote speaking appearances “inspiration to action.” I think that’s […]

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